b10cks vs. Contentful

The Enterprise CMS Standard – at Enterprise Prices. There's Another Way.

Contentful built the playbook for structured headless content management. It also built the pricing model that makes most teams wince. b10cks gives you structured content, a real editorial experience, and a predictable bill – without the "talk to sales" at every turn.

The Short Version

Contentful is the CMS that proved headless works. It's also why headless has a reputation for being expensive.

Contentful pioneered structured, API-first content management and that contribution to the industry is real. But the product has evolved in a direction that assumes an enterprise budget: free plans with hard limits on API calls and bandwidth, Lite plans at €300/month, and Premium starting at what most teams can only describe as "contact sales."

The editorial experience reflects the same assumptions. Content editors fill out forms. There's no visual preview built into the core product. Localization is limited on lower tiers. The visual editor – Contentful Studio – is a separate product with separate pricing.

b10cks takes a different view: structured content should come with a real editorial experience, localization should be a standard feature, and pricing should be readable before you commit.

Feature Comparison

Structured content isn't enough. You need a complete platform.

Feature b10cks Contentful Free Contentful Lite Contentful Premium
Structured Content Model ✅ All plans
REST API ✅ All plans
GraphQL API ✅ All plans
Visual Editor (live preview) ✅ All plans 💰 Studio add-on
Localization ✅ Unlimited 2 locales 3 locales Custom
Scheduled Publishing ✅ All plans
Version History ✅ All plans
Multiplayer Collaboration ✅ All plans ✅ (basic)
Threaded Comments ✅ All plans
Infinite Canvas Modeling
Built-in CDN ✅ All plans ✅ (limited)
Built-in Image Processing ✅ All plans ✅ (limited)
AI Credits ✅ All plans 💰 Premium add-on
Open Source ✅ AGPLv3
Self-hosting ✅ Always
SSO ✅ All plans
Audit Logs ✅ All plans
Custom Roles ✅ All plans
Per-seat fees ❌ Never ❌ (10 users) ❌ (20 users) Custom
Uptime SLA 99.9%+

The Key Differences

No Visual Editor

Contentful's core product is form-based. Editors open an entry, fill out fields, save, and then navigate to a separate preview URL to see what their changes look like. The gap between editing and preview is the gap where mistakes happen and where content teams get frustrated.

Contentful Studio – the visual editor – is a separate product, priced separately. It's not a tab in the interface you turn on; it's an additional line item in an already significant contract.

b10cks ships a full two-way-bound visual editor in every plan. Editors click on elements in the live preview to jump directly to those fields. Changes appear without a page reload. No separate product, no separate pricing.

Version History: A Standard Feature, Treated as a Premium One

On Contentful, content history is not available on the Free or Lite tier. For a tool that manages content that teams depend on, the ability to roll back a mistaken edit should be table stakes.

b10cks version history – full timeline, diff view, one-click rollback – is included from the free plan upward.

Localization at Scale

Contentful's locale limits are hard: 2 locales on Free, 3 on Lite, then custom on Premium. For any organization operating in more than three languages, Contentful's localization strategy means going to premium pricing.

b10cks has no locale limits on any plan. Field-level translation control, inheritance, per-locale publish workflows, and a locale switcher in the visual editor – available to every team, at every tier.

API Rate Limits on the Free Plan

Contentful's free tier caps API calls at 100,000/month and CDN bandwidth at 50 GB. For a developer evaluation or a personal project, that's fine. For a production application handling any meaningful traffic, you'll hit these limits quickly – and there's no overage option on the free plan. When you exceed the limits, requests stop.

b10cks' free plan includes 5,000 API requests and 5 GB traffic – clearly scoped for evaluation and small projects. When you need more, paid plans are usage-based and straightforward: you know what you're paying per gigabyte.

Closed Platform, No Exit

Contentful is a fully closed-source, cloud-only platform. There's no self-hosted option, no source code to review, and no migration path other than their own export tools.

When Contentful changes its pricing – and it has, multiple times – your options are to pay the new rate, migrate, or renegotiate. There's no fork. No community edition to fall back on.

b10cks is AGPLv3 open source. Self-hosted deployments are always available. Your content is always exportable. The platform can't be held over you.

Content Modeling UX

Contentful's content type editor is a mature, form-based interface with a long track record. It works.

b10cks offers something different: an infinite canvas where content types are nodes, fields are properties, and relationships between types are visible connections. For content architects working with complex, deeply nested models, the canvas makes the shape of your content immediately legible.

Pricing Comparison

Contentful's pricing is designed around enterprise sales. b10cks is designed around what you actually use.

Contentful

Plan Price Users Locales API Calls CDN Bandwidth
Free €0 10 2 100,000/mo 50 GB/mo
Lite €300/mo 20 3 1M/mo 100 GB/mo
Premium Custom Custom Custom Unlimited Custom

Contentful Studio (visual editor): separate pricing, contact sales. AI Actions: Premium plan add-on. Version history: Premium only. Custom roles: Premium only. SSO: Premium only.

The jump from Lite to Premium is not a price increase – it's a conversation with an account executive. The Lite plan at €300/month leaves teams without version history, custom roles, SSO, and more than 3 locales.

b10cks

Plan Price Storage Traffic AI Credits
Free €0 1 GB 10 GB $1
Essential €25/mo 10 GB 150 GB $5
Growth €75/mo 50 GB 500 GB $15
Pro €175/mo 120 GB 1.024 GB $30
Scale €350/mo 250 GB 2.048 TB $60

Every plan: unlimited editors, SSO, custom roles, visual editor, localization, version history, CDN, image processing, real-time collaboration, scheduled publishing. No add-ons.

The comparison: A team that needs version history, 5 locales, 1M API calls/month, and a visual editor.

  • Contentful: €300+/month Lite (no version history, no visual editor, only 3 locales) → Enterprise pricing with account executive involvement
  • b10cks Growth: €75/month. All features. All locales. Visual editor included.

Who Should Use Contentful

Contentful is the right choice for teams where:

  • You're in an enterprise procurement process that requires a vendor with a decade of enterprise track record and Fortune 500 reference customers
  • You have an existing Contentful integration and the cost of migration outweighs the cost savings
  • You're using Contentful's extended ecosystem – Personalization, Studio, AI Actions – as a bundle that justifies the enterprise contract

Where b10cks Is the Better Choice

  • You want a visual editor without a separate line item
  • You need more than 3 locales without enterprise pricing
  • You need version history from day one
  • You want self-hosting as an option
  • You want pricing you can calculate before talking to sales
  • You want an open-source platform that can't be deprecated or repriced without your ability to respond

A complete platform. A readable price tag.

Everything Contentful's enterprise tier offers – visual editor, localization, version history, SSO, custom roles – available from day one, with pricing that starts at €0.